Inside Self-Storage

NOV 2018

Inside Self-Storage (ISS) is an information source for industry owners, managers, developers and investors covering news, trends, facility operation, finance, real estate, construction, development, marketing, technology, insurance and legality.

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Page 47 of 71

2018 BEST OF BUSINESS Tell us a company secret. While it's not quite a company secret, it's a lesser known fact: We offer exceptional distribution with five U.S. locations. We ship all products from the same warehouse, which adds convenience for customers, since they receive a single shipment and only need to meet one low order minimum for free shipping. If you could invite anyone, from modern times or history, to coach your staff, who would it be and why? We would invite John Glenn because of his vast knowledge, expertise and passion. While he's best known for being the first American to orbit the earth, he wasn't only an astronaut; he was also a Navy test pilot, an Ohio senator, an ordained elder of the Presbyterian Church and an established businessman. We're headquartered in Ohio, the same state in which Glenn was born and raised. We also chose Glenn due to his enthusiasm for work. One of our favorite quotes from him is, "We are more fulfilled when we are involved in something bigger than ourselves." This resonates with us due to our staff's dedication to working together, always improving the company and our ability to provide customers the best solutions possible. Our company is bigger than any one person and exists solely for our customers. We're always here to help clients achieve retail excellence. If your company had a mascot, what would it be and why? Our mascot's name is Gus. He's a little red guy who wears a backward baseball cap and pushes a box on a handcart. Gus is frequently featured in our logo. If President Trump were to write a Tweet about your business, what would it say? A huge thank you to @supplysideusa! Your team designed the perfect retail plan-o-gram for my space, which is now stocked & beautifully displaying products including my custom-branded packing supplies. Thanks to the "Your Logo Here" program, my sales have skyrocketed! Why do you love the self-storage industry? Our customers are what we love most. Throughout our more than 50 years in business, we've developed close relationships with our clients. Many have been loyal customers for decades. We love watching our customers grow their business, and many have expanded or even added more locations. We're passionate about continually growing our own company and customer base as well. We treat every customer like family and enjoy helping them achieve retail excellence. What's the most pressing challenge facing your business this year, and how are you conquering it? The most pressing challenge we currently face is trying to keep up with the latest technologies and customers' evolving needs. We're always working to grow our products and services to provide the latest and greatest solutions. We've expanded our "Your Logo Here" product line, in which we brand various packing supplies with company names and logos. Our program has allowed facility owners of all sizes to increase their brand awareness. What's the best thing to happen to your company since last year? The best things to happen to us since last year would be our new customers who contributed to double-digit growth. Please give us a sneak peek into a new product or service you're releasing in 2019. We're unable to provide too many details, but we can say we're always working to expand our offerings and strive to always offer new and improved products and services. We're certainly excited for the coming months. We suggest calling us to find out more about our custom plan-o-grams! Founder: Roy Katz President: Barry Johnston CEO: Junaid Ansir Founded: 1957 Headquarters: Brunswick, Ohio Number of offices: 5 Number of employees: 50 A local food truck stopped by the office for lunch. Supply Side USA supplies packaging, shipping, moving, storage and office supplies and products for storage and specialty retailers in Canada and the United States. In addition to providing the products all growing storage facilities need, the company is a valuable merchandising resource. It offers necessities such as retail-operation manuals, training tips, product highlight sheets, consumer moving-tip brochures and more. The Supply Side team gets into the Halloween spirit. BEST RETAIL PRODUCT 46 ISS I November 2018

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